We’re excited to announce we have successfully acquired Scale My Empire (SME) – a leading partner of Copper CRM, the #1 recommended CRM tool for G Suite. 

SME, led by Scott Gellatly, have helped hundreds of businesses become more efficient, highly valued, and scalable through systemization and process improvement. Scott and his team are experts at assisting businesses to automate manual workflows, and align technology to strong business processes. 

Their most successful product alignment, Copper CRM, is a zero data entry, relationship-based CRM tool primarily aimed at sales and account management teams, or any business with a consultative sales process. It sits alongside and compliments your existing marketing automation platform (i.e. Mailchimp, Infusionsoft, Ontraport or Activecampaign). 

Copper, formerly known as ProsperWorks, is the #1 recommended customer relationship management software for G Suite users in managing relationship-based sales. Here’s how Copper makes it easier for your team:

  • Close more deals by tracking leads and monitor activities straight from your inbox. 
  • ‘No data entry’ of leads thanks to the deep integration with G Suite and automated data sources. 
  • Less effort, more work done. It does not only have impressive features, but you can also use it from any device. 
  • Real-time information is accessible. Get all the basic information you need to know about your customers and advanced reports. Yes, it helps do the analysis for you.

Scott Gellatly will join our team as General Manager and lead our Excite (new business) and Engage (account management) teams as well as oversee delivery of key technology imeplementation to customers.

Learn more about Copper CRM

Copper is the #1 G Suite CRM software for managing relationship-based sales and allows you to track leads, monitor activities and close deals straight from your inbox. The application is designed to look and feel like intuitive Google applications so that teams can get it up and running in just days, not months.

Peter Moriarty

Peter Moriarty

Peter Moriarty is the founder and Executive Chairman of itGenius, an international IT consultancy specialising in Google Workspace for small and medium businesses. Since launching itGenius, Peter has grown the company to serve thousands of businesses across Australia and internationally, with a team of over 60 staff. A recognised technology leader, Peter was ranked in Australia's top 10 entrepreneurs under 30 by both SmartCompany and Anthill. He is passionate about making enterprise-grade cloud technology accessible to small businesses and is based in Calpe, Spain.